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The Mercury Legacy

Eighty-two years ago, a fledgling marine-engine company that would eventually become Mercury Marine is born when E. Carl Kiekhaefer purchases a bankrupt manufacturing company – including hundreds of flawed outboard engines – in tiny Cedarburg, Wisconsin. The rest, as they say, is history...
This year Mercury celebrates the 82nd anniversary of that historic date for the marine industry.

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1930s - 1940s

1946 Mercury logo
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  • Did You Know?

    Carl Kiekhaefer owned a NASCAR® race team. Over the course of two years, his drivers won a combined 52 races and won the NASCAR Grand National championship both years.

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1950s - 1970s

1957 Mercury logo
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1950s - 1970s

1971 Mercury logo
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  • Did You Know?

    Carl Kiekhaefer resigned as President of Kiekhaefer Mercury in 1969, and the name was changed to Mercury Marine. During this time, Mercury produced snowmobiles, like many other companies in the late 1960s. The first ones incorporated a 250 cc two-man chainsaw engine.

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1980s - 1990s

1978 Mercury logo
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2000s-2010s

1999 Mercury logo
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2000s-2010s

1999 Mercury logo
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2011-2020

Mercury logo
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2011-2020

Mercury logo
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2011-2020

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View History

Mercury Marine History

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Engines
Propellers
Parts & Accessories
Gauges & Controls
https://zmm.ca/en/ch/legacy